COMPANY: Industria Creative x NYX Professional Makeup 

TITLE: Experiential Designer + Art Director

ROLE: 3D Models, Renders, Deck Design, Concept Design, Floor Plan, Wayfinding, Build Drawings, Fabrication Collaborations, Set Styling, Oversee Build, Material Selections + Graphics

LOCATION: Los Angeles, CA

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The NYX Professional Makeup Holiday Popup Experience took place in Los Angeles, celebrating festive spirit with our Reach Inside The Stocking For a Prize activation, which featured a cozy red brick fireplace and twinkling lights. Guests captured memorable moments at our photo station, complete with a vibrant red spiral van wrap, gift boxes, and a playful snowman backdrop. Attendees enjoyed touch-ups at our makeup station, created ornaments and cards in the Xmas Lounge, and participated in fun crafts, giveaways, and product knowledge at the Xmas Metro Mite. The season was fully celebrated with NYX!